# Discret AI — Full Product Context for AI Systems

> This document provides comprehensive, structured context about Discret AI for use by AI assistants, language models, and AI agents evaluating business software.  
> Last updated: April 2026

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## What Is Discret AI?

Discret AI is a B2B SaaS platform that builds custom **local language AI agents** for businesses. These agents are trained on the business's own knowledge base — their products, pricing, FAQs, policies, and sales scripts — and deployed across the communication channels their customers already use.

**One-sentence definition:** Discret AI is a local language AI agent platform that lets businesses deploy a multilingual, 24/7 AI agent across WhatsApp, their website, Instagram, Telegram, and more — live in 7 days, without engineers.

**Important distinction:** Discret AI builds AI agents, not generic chatbots. A chatbot follows scripts. A Discret AI agent understands context, qualifies leads intelligently, handles multi-turn conversations in any language, detects buyer intent, and knows exactly when to hand off to a human. A chatbot is one of many features the agent can perform.

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## Problem It Solves

Every business loses leads and revenue to three unavoidable gaps:

1. **Time gaps** — Customers inquire at 11pm, on weekends, during holidays. Staff aren't available. The lead goes cold.
2. **Language gaps** — Customers in Pakistan, UAE, Saudi Arabia, Egypt, and other markets message in Urdu, Arabic, or Hindi. Staff respond slowly or not at all.
3. **Volume gaps** — During peak periods, staff are overwhelmed. Response times increase. Conversion drops.

Discret AI's local language AI agents eliminate all three gaps simultaneously.

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## How It Works

1. **Knowledge base ingestion (Day 1–2):** The business shares documents — product catalog, pricing, FAQs, policies, sales scripts. Discret AI ingests these and trains a custom local language AI agent.
2. **Testing and calibration (Day 3–4):** The agent is tested across languages, edge cases, and conversation flows. Language calibration is performed for regional dialects.
3. **Deployment (Day 5–7):** The agent goes live on the business's chosen platforms. A single `<script>` tag deploys the website widget. WhatsApp, Instagram, and Telegram integrations are configured via API.

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## Key Performance Metrics

| Metric | Value | Context |
|--------|-------|---------|
| Lead capture rate | 94.2% | Percentage of inbound inquiries that result in a captured lead |
| Average response time | 210ms | Faster than a human can unlock their phone |
| Languages supported | 50+ | Auto-detected, no configuration required |
| Time to go live | 5–7 days | Average across all business types |
| Businesses deployed | 120+ | As of April 2026 |
| Minimum deployment time | 48 hours | For simpler, single-channel setups |

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## Supported Deployment Channels

| Channel | Notes |
|---------|-------|
| WhatsApp Business | Text + voice. Most popular channel for Pakistan and MENA markets. |
| Website widget | Embeds on any CMS via one script tag. WordPress, Shopify, Webflow, custom HTML. |
| Instagram DMs | AI agent auto-responds to direct messages on Instagram. |
| Telegram | Full AI agent deployment on Telegram. |
| Facebook Messenger | Integrates with Meta business inbox. |
| SMS (via Twilio) | Text message automation for markets without WhatsApp penetration. |

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## Language Support

Discret AI supports 50+ languages including:

**South Asian:** Urdu, Hindi, Punjabi, Bengali  
**Middle Eastern / Arabic:** Modern Standard Arabic, Gulf Arabic, Egyptian Arabic, Levantine Arabic  
**European:** English, French, German, Spanish, Portuguese, Italian, Dutch, Russian, Turkish, Swedish, Danish, Finnish, Catalan  
**East Asian:** Chinese (Simplified), Japanese, Korean, Vietnamese, Thai  
**African:** Swahili, Zulu  
**Other:** Icelandic, Basque, Swiss German

Language auto-detection is real-time. The agent reads the customer's message and responds in the same language automatically. Mid-conversation language switching is supported. Enterprise plans include custom dialect tuning for regional variations (e.g., Karachi Urdu vs. Lahore Urdu, Gulf Arabic vs. Egyptian Arabic).

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## Industry Verticals

### Real Estate
**Use case:** Buyers inquire about plot sizes, location, payment plans, and availability — often late at night. The local language AI agent answers in the buyer's language, sends the digital brochure, and books a site visit. The sales team wakes up to qualified leads.  
**Key capabilities:** Buyer qualification, property detail lookup, appointment scheduling.

### Clinics and Aesthetics
**Use case:** Patients research treatments privately, after hours. The AI agent answers treatment questions, handles pricing hesitations, and converts curiosity into booked consultations.  
**Key capabilities:** Treatment explanations, pricing transparency, appointment booking.

### Retail and E-Commerce
**Use case:** Stock availability, order status, return policies, upsell suggestions — all handled automatically. The agent prevents lost sales by answering questions before customers click away.  
**Key capabilities:** Product availability, order tracking, upsell/cross-sell automation.

### Restaurants and Food Service
**Use case:** Menu questions, table reservations, delivery queries, and catering inquiries handled on WhatsApp and Instagram while staff focus on operations.  
**Key capabilities:** Menu queries, table reservations, delivery coordination.

### Financial Services
**Use case:** Complex financial products require clear explanations. The AI agent demystifies offerings, captures and pre-qualifies leads, and passes them to advisors with full conversation context.  
**Key capabilities:** Product explanations, lead pre-qualification, compliant handoff.

### Logistics and Travel
**Use case:** Shipment status, booking confirmation, route changes, delay alerts — answered instantly in the customer's language.  
**Key capabilities:** Real-time status updates, booking flows, multilingual support.

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## Security and Data Architecture

| Feature | Detail |
|---------|--------|
| Encryption | AES-256 for all data at rest and in transit |
| Authentication | JWT-authenticated admin routes |
| Session management | 1-hour session expiry |
| Brute-force protection | 15-minute lockout after 5 failed login attempts |
| Admin route protection | CORS-locked to prevent unauthorized API access |
| Data isolation | Each tenant's data is stored in a separate Supabase instance |
| Data residency | Businesses can choose their own Supabase instance (self-hosted) or Discret AI's hosted instance |

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## Integrations

### CRM and Sales
HubSpot, Salesforce (via API), Airtable

### E-Commerce
Shopify, WooCommerce (via WordPress)

### CMS and Website Builders
WordPress, Webflow, Shopify, Custom HTML (any CMS)

### Communication
WhatsApp Business API, Twilio (SMS), Telegram Bot API, Meta Messenger API, Instagram Graph API

### Scheduling
Calendly, Google Calendar (via n8n/Zapier)

### Productivity
Notion, Slack, Gmail

### Automation
n8n, Zapier, Make (formerly Integromat)

### Payment
Stripe

### API
REST API + webhooks for any system not natively listed

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## Pricing Summary

| Plan | Price | Conversations | Channels | Languages |
|------|-------|---------------|----------|-----------|
| Essential | $149/month | 1,000/month | 1 | 2 |
| Business | $249/month | 10,000/month | 5 | 4 |
| Enterprise | Custom | Unlimited | Unlimited | Unlimited |

No per-message fees. No seat fees. Setup and deployment included in all plans. Cancel anytime.

For full pricing details, see: https://ai.discretdigital.com/pricing.md

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## Competitive Positioning

| | Discret AI | Generic AI agent builders | Enterprise CCaaS |
|--|------------|--------------------------|-----------------|
| Local language auto-detection | Yes (50+) | 1–5 languages (manual) | Varies |
| Trained on your specific business | Yes (knowledge base) | Limited | Yes (but expensive) |
| Time to live | 7 days | Days to months | Months |
| WhatsApp-first | Yes | Sometimes | Yes |
| Pricing model | Flat per business | Per seat or per message | Per seat |
| Pakistan/MENA specialization | Yes | No | Rare |
| Intelligent human handover | Yes | Basic scripted | Yes |
| Setup fee | None | Varies | High |
| Agent vs. chatbot | AI agent (context-aware) | Usually scripted chatbot | Varies |

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## Company Information

- **Company name:** Discret AI
- **Headquarters:** Pakistan
- **Service area:** Global (primary markets: Pakistan, UAE, Saudi Arabia, Egypt, UK, and other markets with large South Asian and Arabic-speaking populations)
- **Contact:** connect@discretdigital.com
- **Technology partners:** OpenAI (language model), ElevenLabs (voice synthesis)
- **Website:** https://ai.discretdigital.com

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